ACTIVE LISTENING

Description

Business information services, namely, collecting marketing research information on consumer brand, product, destination and/or service provider preferences as captured through online surveys and through online social networking sites; market research consulting services for the assessment and measurement of consumer and employee responses and experiences as captured through internet-based feedback and reporting systems and the measurement and enhancement of brand equity; marketing research consulting and market research services involving the measurement of consumer responses and consumer experiences through an internet-based system which allows consumers to respond to in-store signage and contact a website to complete a survey or receive an offer; market research consulting and market research services involving the measurement of consumer responses and consumer experiences as captured through interactive voice responses, computer-assisted telephone interviews, matrix barcodes, text messages, mobile device browsers or in-store interactive kiosks which allow consumers to complete a survey or receive an instant offer; statistical evaluations of marketing data, namely, statistical modeling of marketing data based on key determinants of brand loyalty, classification of store locations based on customer satisfaction metrics, linkage analysis of employee satisfaction, consumer satisfaction and/or sales growth and other measurements of brand, consumer and employee perceptions and experiences