CONVERSION BOOST

Description

Advertising on the Internet for others; advertising services, namely, online advertising services based on a cost-per-action, cost-per-click, cost-per-view, or cost per one-thousand-advertisement-displays model; advertising services, namely, promoting the brands, goods and services of others; banner advertising; full page advertisement advertising services; native advertising; sponsored search results advertising services; development, operation and administration of digital advertising systems for others, namely, providing advertising space by electronic means and global computer information networks; direct marketing advertising for others; dissemination of advertising for others via the Internet; distribution of advertising materials; Internet advertising services; mediation of advertising; online advertising services; providing an Internet website portal enabling the sale and purchase of advertising in the nature of clicks on, displays, and actions with advertisements disseminated through various types of Internet properties, namely, websites and downloadable applications; providing an Internet website portal enabling the dissemination of advertising through various types of Internet properties, namely, websites and downloadable applications; providing an Internet advertising exchange, namely, operating an on-line marketplace featuring advertising exchange relating to marketing and advertising for buyers and sellers of digital advertising; providing and rental of advertising space on the Internet; provision of advertising space by electronic means and global information networks; advertising services utilizing machine learning or algorithms to separate Internet traffic into quality segments based on the likelihood of conversion; advertising services utilizing use of machine learning or algorithms to increase advertising conversion rates; advertising services utilizing use of machine learning or algorithms to recommend bid rates for online advertising placement; advertising services utilizing machine learning or algorithms to adjust bid rates for online advertising placement based on machine learning or algorithms' assessments of the quality of Internet traffic; advertising services utilizing machine learning or algorithms to present a score associated with segments of Internet traffic based on the likelihood of conversion