THE 90/10 RULE 90% OF OUR BRANDS WILL ALWAYS BE FROM BLACK AND BROWN OWNED AND FOUNDED COMPANIES. BY SHOPPING WITH US, YOU ARE WORKING TO ELEVATE THESE FOUNDERS AND ADDRESS THE MUCH BIGGER ISSUE OF ALLEVIATING SYSTEMIC RACISM BY BUILDING GENERATIONAL WEALTH IN THE BLACK AND BROWN COMMUNITY.

Mark Literal Elements: THE 90/10 RULE 90% OF OUR BRANDS WILL ALWAYS BE FROM BLACK AND BROWN OWNED AND FOUNDED COMPANIES. BY SHOPPING WITH US, YOU ARE WORKING TO ELEVATE THESE FOUNDERS AND ADDRESS THE MUCH BIGGER ISSUE OF ALLEVIATING SYSTEMIC RACISM BY BUILDING GENERATIONAL WEALTH IN THE BLACK AND BROWN COMMUNITY.

Standard Character Claim: Yes. The mark consists of standard characters without claim to any particular font style, size, or color.

Mark Drawing Type: 4000 - Stylized Words/Letters